5 Free Social Media Analytics Tools You Can Use Today

Introduction

Understanding how your posts perform on social media helps you grow. These five tools give insight for free, so you can find out what works best.

1. Hootsuite: Lets you link multiple social accounts and gives basic reports on engagement and reach.
2. Buffer: You can connect up to three accounts and schedule posts. It also shows how many clicks, likes, and shares each post gets.
3. Social Mention: Tracks mentions of your brand or keywords across the web. It shows how often something is mentioned and whether people feel positively or negatively about it.
4. Followerwonk: For Twitter users, this tool lets you dig into your followers. You can see where they are, when they tweet, and who they follow.
5. Social Status: Covers many platforms like Facebook, Instagram, YouTube, and LinkedIn. It tracks engagement, compares with other accounts, and makes reports for you.

Conclusion

You don’t need to spend money to get good insights about your social profiles. Try these tools to learn more about your audience and what content works.